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    Bridge Books

    Contract Management: An Introduction

    Contract Management: An Introduction

    R 355.00 ZAR
    R 355.00 ZAR
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    Edited by: Wesley Niemann. Consumer Behaviour as a field of study has grown significantly due to the increased influence of consumers in the market. There has been a corresponding transitional shift from a business-to-consumer approach to a consumer-to-business one, which has had a specific impact on the marketing domain.

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