The Power of Habit, by Charles Duhigg
The Power of Habit, by Charles Duhigg
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In The Power of Habit , award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed.
With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation. Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight.
At its core, The Power of Habit contains an exhilarating argument: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work. Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.
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You should read this book since it is excellent. What do you think of that as an opening statement? It's a great book since it uses research to show how habits are created and altered. Everyone is familiar with someone who was unfit or a smoker and transformed in a matter of days, appearing to do so virtually instantly. How did they manage that? That is how they altered old behaviors and created new ones. No matter how it turns out, habits are formed via repetition. The book uses studies on memory loss to explain this.
The Power of Habits is definitely a good read. The book revolves over the idea that habits are malleable if we understand how they work as well as identifying a cue and recognizing the reward (great business motivation for a startup). This is a self-development book for those that desire a change in their habits.
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